The rule for updating a probability when new evidence arrives, weighing how well the evidence fits against how common the thing was to begin with.
Visual intuition
3 in 100
before new evidence
Bayes: start from the crowd before the evidence
Bayes' theorem is bookkeeping on this crowd: 3 in 100 have the thing before any evidence. A test reweighs both groups — the 3 and the 97 — and the updated probability is simply the true flags' share of all flags.
A 1-in-1,000 condition, a 99%-sensitive and 99%-specific test, 10,000 people tested: about 10 true positives and 100 false positives, so a positive result means about a 9% of truly having it — not 99%.
How It Works
Bayes' theorem answers one question: given that the evidence happened, how likely is the thing it points at? The counting version needs no algebra. Start from the — of 10,000 people, how many have the condition (say 10, at 1 in 1,000). Apply the evidence to each group: a 99%-sensitive, 99%-specific test flags about 10 of the 10 true cases and about 100 of the 9,990 healthy people. Then read off the answer: of the roughly 110 people holding a positive result, about 10 truly have it — around 9%. The theorem is exactly that bookkeeping, and its moral is that an update can never outrun the base rate it started from.